Drive more relevant traffic, leads, increase the percentage of visitors to your website & turn them into your customers.

SEO Audit & Initial Alignment
On-Page Optimization
Landing Page Optimization
Strategic Link Building
Social Media
Email Marketing

Organic SEO

Initial Assessment

Prior to the audit, we employ sophisticated crawling tools and analytics to amass a rich dataset of SEO metrics for your site. This encompasses a thorough analysis of Google Analytics for traffic and user behavior insights, complemented by diagnostic data from Google Search Console.

On-Page Ranking Factors

This segment is dedicated to examining on-site elements with a direct bearing on your search rankings.

Information Architecture & Core Web Vitals

Your site’s architecture and usability have a direct impact on both search rankings and user experience. We assess and optimize your site’s architecture, along with Core Web Vitals, to ensure a seamless user experience and improved search visibility.

Strategic Outlinking

Strategic outlinking to credible sources enhances both your content’s authority and your page’s SEO performance. We assess the quality and relevance of your outgoing links.

Domain and Page Authority Evaluation

These metrics give an overall impression of your website’s credibility and SEO potential. Our audit includes a thorough analysis of both Domain Authority (DA) and Page Authority (PA) metrics.

Competitive Benchmarking

Benchmarking your SEO metrics against competitors provides invaluable strategic insights. We benchmark your off-page factors against industry leaders to identify areas for strategic improvement.

Accessibility

The initial phase of our audit evaluates the crawlability and accessibility of your site for search engines.

Key elements we review include:

Robots.txt
Robots meta tags
HTTP status codes
XML sitemaps
Optimized site architecture
Essential server-side elements, such as site speed, mobile responsiveness, and SSL security

Duplicate Content Resolution

URLs often serve as primary entry points for duplicate content across a website. We implement canonical tags and 301 redirects to eliminate such redundancies and improve SEO performance.

Keyword Cannibalism Remediation

Keyword cannibalism undermines the SEO potency of your web pages. Our audit identifies such issues and recommends appropriate fixes, such as consolidating content or employing more targeted keyword strategies.

Off-Page Ranking Factors

Off-Page Ranking Factors are crucial for enhancing your brand’s online visibility and credibility beyond your own website. This section outlines Quantazone’s strategies for building a strong external profile through backlinks, social engagement, and authority metrics.

Social Engagement and Authority Metrics

Social engagement metrics such as shares, likes, and follows have a peripheral impact on your SEO. We analyze your brand’s social media performance to understand its impact on your website’s SEO. Based on these insights, we formulate a channel-specific content strategy to maximize ROI.

Competitive Analysis

In the final stage of our digital marketing strategy formulation, we undertake a meticulous competitive analysis. Your digital presence is benchmarked against three strategically chosen competitors in your industry. This involves a multi-faceted evaluation across key performance indicators, customer engagement metrics, and SEO rankings.

Indexability

Post-accessibility confirmation, our attention shifts to effective indexation of your site’s pages. We run targeted search queries across Google, Yahoo!, and Bing to gauge the extent of your website’s indexation.

Quality and Relevance of Content

Content is the cornerstone of SEO success. Our audit evaluates the quality, keyword relevance, and user engagement levels of your on-site content, including blogs, product descriptions, and landing pages.

HTML Markup Optimization

We scrutinize your site’s HTML elements, including title tags, meta descriptions, heading tags, and image alt text, ensuring they are optimized for both search engines and users.vels of your on-site content, including blogs, product descriptions, and landing pages.

Backlink Quality and Relevance

High-quality backlinks from reputable websites are a strong ranking factor. Our audit reviews the quality, relevance, and diversity of your backlink profile to ensure it aligns with best SEO practices.

Email Marketing Optimization

We assess your current email marketing initiatives and devise a targeted strategy, leveraging marketing automation tools to engage your audience effectively.

Initial Alignment

Leveraging actionable insights from our comprehensive SEO audit, we’ve crafted a bespoke SEO strategy aligned with your specific business goals. Understanding that SEO is an ongoing commitment, our retainer model facilitates proactive and sustained optimization, ensuring agility in a dynamic digital ecosystem.

Meta Tag Optimization

Creating engaging meta titles and descriptions to enhance click-through rates (CTR) while maintaining brand consistency.

Content Quality

Guarantee that your site’s content meets high-quality standards, is contextually relevant, and is structured for search engine affinity through methods like header optimization and semantic HTML tagging.

Technical SEO

Addressing critical elements like site speed, mobile-friendliness, and secure, accessible URLs to provide an optimal user experience.

Landing Page Excellence

The landing page is often the first interaction a potential customer has with your brand. We ensure that this interaction is impactful by optimizing the landing page’s structure, content, and user experience.

Quality Score and Conversion Optimization

A well-optimized landing page not only improves the Quality Score but also enhances the conversion rate. We employ A/B testing, heatmaps, and user behavior analytics to continually refine the landing page experience.

User Experience (UX) Design

Implementing intuitive layouts and compelling calls-to-action to guide visitors toward desired actions.

Keyword-Targeted Content

Crafting content that not only resonates with your audience but also ranks well for targeted keywords, enhancing both visibility and credibility.

Influencer Engagement

We initiate and nurture relationships with key influencers in your industry. By commenting on their blogs, sharing their social media content, and strategically reaching out via personalized emails, we lay the groundwork for mutually beneficial partnerships that result in valuable backlinks.

Media Outreach

Leveraging our extensive network and PR capabilities, we secure media coverage, interviews, and product reviews from reputable bloggers and journalists in your industry

Performance Metrics and KPIs

Every link-building activity is tracked and measured against predefined KPIs, ensuring transparency and accountability in our efforts.

Content-Driven Strategy

We employ a content-centric approach, creating high-caliber, SEO-optimized assets that naturally attract backlinks. This includes insightful e-books, comprehensive how-to guides, industry reports, and visually appealing infographics, all designed to resonate with your target audience.

Media Outreach

Building quality inbound links is a complex yet crucial element of a comprehensive SEO and content strategy. Our team specializes in identifying and securing guest blogging opportunities on high-traffic websites and niche-specific blogs that align with your industry. This not only boosts your site’s authority but also drives targeted traffic, thereby improving your search engine rankings. To amplify the reach of your guest posts, we also incorporate influencer partnerships, ensuring your content gains maximum visibility.

Community Participation

Our team actively engages in relevant forums, LinkedIn groups, and other niche online communities. By providing expert insights and valuable content, we not only foster brand awareness but also encourage natural link sharing and customer trust.

Competitive Backlink Analysis

To stay ahead of the curve, we continuously monitor your competitors’ backlink profiles. This enables us to identify new link-building opportunities and adjust our strategies accordingly.

Audience Segmentation

Utilizing state-of-the-art analytics and data management platforms, we segment your target audience based on behavioral patterns, demographic data, and customer journey stages.

Social Listening

Leveraging cutting-edge social listening tools, we monitor real-time customer sentiment and feedback. This enables dynamic strategy adjustments and proactive customer engagement.

Custom Content Creation

Armed with these analytics, we curate tailor-made content designed to engage and convert. This ensures that we maximize ROI through targeted messaging.

Performance Metrics

Key Performance Indicators (KPIs) are meticulously tracked and analyzed to provide actionable insights. These metrics guide ongoing strategy optimization to achieve your business objectives.

Content Calendar

Our organized content calendar serves as a strategic roadmap, facilitating consistent and timely posting across all platforms. This allows for higher engagement and visibility.

Strategic Utilization

Quantazone capitalizes on email marketing as a potent channel for customer engagement, lead nurturing, and conversion rate optimization.

Marketing Automation

We employ best-in-class marketing automation tools to streamline campaign management, automating routine tasks and enhancing efficiency.

ROI Focus

All our email marketing initiatives are engineered to achieve a high Return on Investment (ROI), continually optimizing for better cost-efficiency and increased revenue generation.

Audience Segmentation

Leveraging cutting-edge data analytics, we segment your existing email list based on factors such as customer behavior, purchase history, and engagement metrics.

Performance Tracking

Key Performance Indicators (KPIs) such as open rate, click-through rate, and conversion rate are meticulously monitored for real-time analytics and actionable insights.

Targeted Content Delivery

Utilizing these segmented lists, we deliver highly personalized and relevant content to your audience. Our timing strategy ensures maximized engagement and opens rates.

A/B Testing

To optimize campaign performance, we implement rigorous A/B testing strategies. This allows us to refine email content, design, and calls-to-action for higher conversion rates.

Organic Traffic

53%: The percentage of all trackable website traffic comes from organic search. (Think with Google)

Google Search Engine

91.75%: The total worldwide search engine market share Google currently holds. (StatCounter)

Huge ROI

~20: The number of times SEO has more traffic opportunities than PPC on both mobile and desktop. (Moz)

How search engine optimization works?

Video

Bring Visitors

The number of global social media users is expected to reach almost 3.43 billion in 2023. (Statista)

Marketing Trends

94% of marketers use social media for content distribution. (Hubspot)

Content Is King

89% of content marketers used blog posts in their content creation strategy. (SEMrush)

Marketing

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User Experience – ux is the cornerstone of a successful digital presence

Organic SEO – unlock massive amounts of SEO traffic. See real results.

Paid Media – effective paid strategies with clear ROI.

CRM & Analytics – figuring out what worked is the most important step of all.

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