Drive more relevant traffic, leads, increase the percentage of visitors to your website & turn them into your customers.
SEO Audit & Initial Alignment
Landing Page Optimization
Strategic Link Building
Prior to the audit, we employ sophisticated crawling tools and analytics to amass a rich dataset of SEO metrics for your site. This encompasses a thorough analysis of Google Analytics for traffic and user behavior insights, complemented by diagnostic data from Google Search Console.
On-Page Ranking Factors
This segment is dedicated to examining on-site elements with a direct bearing on your search rankings.
Information Architecture & Core Web Vitals
Your site’s architecture and usability have a direct impact on both search rankings and user experience. We assess and optimize your site’s architecture, along with Core Web Vitals, to ensure a seamless user experience and improved search visibility.
Strategic outlinking to credible sources enhances both your content’s authority and your page’s SEO performance. We assess the quality and relevance of your outgoing links.
Domain and Page Authority Evaluation
These metrics give an overall impression of your website’s credibility and SEO potential. Our audit includes a thorough analysis of both Domain Authority (DA) and Page Authority (PA) metrics.
Benchmarking your SEO metrics against competitors provides invaluable strategic insights. We benchmark your off-page factors against industry leaders to identify areas for strategic improvement.
The initial phase of our audit evaluates the crawlability and accessibility of your site for search engines.
Key elements we review include:
Robots meta tags
HTTP status codes
Optimized site architecture
Essential server-side elements, such as site speed, mobile responsiveness, and SSL security
Duplicate Content Resolution
URLs often serve as primary entry points for duplicate content across a website. We implement canonical tags and 301 redirects to eliminate such redundancies and improve SEO performance.
Keyword Cannibalism Remediation
Keyword cannibalism undermines the SEO potency of your web pages. Our audit identifies such issues and recommends appropriate fixes, such as consolidating content or employing more targeted keyword strategies.
Off-Page Ranking Factors
Off-Page Ranking Factors are crucial for enhancing your brand’s online visibility and credibility beyond your own website. This section outlines Quantazone’s strategies for building a strong external profile through backlinks, social engagement, and authority metrics.
Social Engagement and Authority Metrics
Social engagement metrics such as shares, likes, and follows have a peripheral impact on your SEO. We analyze your brand’s social media performance to understand its impact on your website’s SEO. Based on these insights, we formulate a channel-specific content strategy to maximize ROI.
In the final stage of our digital marketing strategy formulation, we undertake a meticulous competitive analysis. Your digital presence is benchmarked against three strategically chosen competitors in your industry. This involves a multi-faceted evaluation across key performance indicators, customer engagement metrics, and SEO rankings.
Post-accessibility confirmation, our attention shifts to effective indexation of your site’s pages. We run targeted search queries across Google, Yahoo!, and Bing to gauge the extent of your website’s indexation.
Quality and Relevance of Content
Content is the cornerstone of SEO success. Our audit evaluates the quality, keyword relevance, and user engagement levels of your on-site content, including blogs, product descriptions, and landing pages.
HTML Markup Optimization
We scrutinize your site’s HTML elements, including title tags, meta descriptions, heading tags, and image alt text, ensuring they are optimized for both search engines and users.vels of your on-site content, including blogs, product descriptions, and landing pages.
Backlink Quality and Relevance
High-quality backlinks from reputable websites are a strong ranking factor. Our audit reviews the quality, relevance, and diversity of your backlink profile to ensure it aligns with best SEO practices.
Email Marketing Optimization
We assess your current email marketing initiatives and devise a targeted strategy, leveraging marketing automation tools to engage your audience effectively.
Leveraging actionable insights from our comprehensive SEO audit, we’ve crafted a bespoke SEO strategy aligned with your specific business goals. Understanding that SEO is an ongoing commitment, our retainer model facilitates proactive and sustained optimization, ensuring agility in a dynamic digital ecosystem.
Google Search Engine
91.75%: The total worldwide search engine market share Google currently holds. (StatCounter)
~20: The number of times SEO has more traffic opportunities than PPC on both mobile and desktop. (Moz)
The number of global social media users is expected to reach almost 3.43 billion in 2023. (Statista)
94% of marketers use social media for content distribution. (Hubspot)
Content Is King
89% of content marketers used blog posts in their content creation strategy. (SEMrush)
See how we get you
massive amounts of traffic
User Experience – ux is the cornerstone of a successful digital presence
Organic SEO – unlock massive amounts of SEO traffic. See real results.
Paid Media – effective paid strategies with clear ROI.
CRM & Analytics – figuring out what worked is the most important step of all.