Paid Media

Create, manage, and monitor your paid digital campaigns with dedicated PPC and social media experts

Comprehensive Campaign Planning
Bid and Budget Management
Advanced Targeting and Remarketing

Search Ads and Ad Groups

At Quantazone, we believe in a meticulous approach to paid advertising. Your campaign will be segmented into specific ad groups, each tailored to target different industries, product categories, or geographies. This segmentation allows for optimal performance and granular control over the campaign metrics.

Text Ad Development

We don’t just write ads; we craft compelling narratives. Utilizing industry best practices, we incorporate features like site links, call extensions, and callouts to make your ads irresistible to potential customers.

Keywords and Semantic Analysis

Keywords are the backbone of any successful PPC campaign. Post an initial consultation, we deploy advanced keyword research tools to identify high-performing keywords and semantic phrases that resonate with your target audience.

Bid Optimization Strategies

We employ dynamic bidding strategies aligned with the campaign’s Key Performance Indicators (KPIs). Whether the focus is on Cost per Click (CPC), Cost per Thousand Impressions (CPM), or Cost per Acquisition (CPA), our algorithms ensure that you get the best ROI.

Budget Allocation and Monitoring

Effective budget management is crucial for campaign success. We constantly monitor the budget allocation across various ad groups and platforms to ensure optimal utilization and performance.

Display Ads and Contextual Targeting

Beyond search advertising, we leverage Google’s extensive network of partner sites for display advertising. Our advanced contextual targeting ensures that your ads appear at the most opportune moments, enhancing engagement and conversion.

Remarketing Strategies

We understand the value of customer retention. Our remarketing strategies are designed to re-engage users who have previously interacted with your brand but have not converted. This increases the likelihood of conversion and maximizes the lifetime value of each customer.

Display Ads and Contextual Targeting

Beyond search advertising, we leverage Google’s extensive network of partner sites for display advertising. Our advanced contextual targeting ensures that your ads appear at the most opportune moments, enhancing engagement and conversion.

Remarketing Strategies

We understand the value of customer retention. Our remarketing strategies are designed to re-engage users who have previously interacted with your brand but have not converted. This increases the likelihood of conversion and maximizes the lifetime value of each customer.